Habakkuk 2:2 says, “Write the vision; make it plain on tablets, so that he may run who reads it.” First Coast Women’s Services believes that God has given us a vision of what He wants us to do this year toward ending abortion in NE FL in our lifetime. Henry Blackaby, author of Experiencing God, said, “When God lets you know what He wants to do through you, it will be something only God can do.”

With that said, the vision for First Coast Women’s Services has two main goals this year:

New kernan center

To influence and serve the next generation

GOAL: $750,000

The Lord has brought us a former bank building to purchase and renovate near UNF and FSCJ South so that we can be at the epicenter of our target age group, 18 to 24-year-olds. Many of these college-aged women are far from family, so it is important to be a life-affirming support system to these vulnerable women.

We are working to raise the $750,000 needed to renovate this building. This new center will take the place of our Beach Center, but will be larger and more strategically located to reach the next generation. Nationwide, 60% of abortion patients are in their 20s. (Care-Net Facts on Abortion 2019) A recent Barna Study stated that only 29% of the Gen Z generation believe that abortion is wrong, a decrease from 33% of Millennials.

GOAL: $750,000

Current Progress: 26% ($196,732)

CAll center expansion

To influence more abortion-minded women at our centers

GOAL: $175,000

Industry research shows that there is only a small 24 to 48-hour window after an abortion–minded woman discovers that she is pregnant before she schedules an appointment for an abortion. Because abortions are easier to access than ever, First Coast Women’s Services wants to expand the newly launched Telehealth Call Center based out of Clay County. Connecting clients with Registered Nurses via the call center is proving to be highly successful in influencing abortion-minded women to postpone a decision until they can come into a center for an ultrasound at 6 weeks or later. The percentage of women who keep their ultrasound appointments after being scheduled by a nurse is double that of those who don’t speak with a nurse on first contact (70% vs 35%). For this reason, we wish to extend the call center size, as well as hours and staff, to handle the increasing number of clients. FCWS needs $175,000 to complete the renovation work to expand. This total does not include funding for personnel.


  • Expanding the Call Center office space to 500 sq. ft. (more than double the current 156 sq. ft. space)
  • Hiring an additional Scheduler to the Call Center staff
  • Hiring up to 2 additional Registered Nurses to the Call Center staff

With an additional scheduler, we will have 2 schedulers on call per shift. With an additional Registered Nurse, we will be able to have a Nurse available on every shift and even expand the Call Center’s hours

GOAL: $175,000

Current Progress: 70% ($69,000)

Want to help spread the word? Download our printable Vision 2022 flyer! You can share it with your friends, post it at your church or around your community, or stick it in your Bible or prayer journal to be praying alongside us for these projects!